
Welcome to the new world of rice distribution, where a group of entrepreneurs who love agriculture and care about people's livelihood have brought us unprecedented convenience. They use practical actions to explain what is the real "from farmland to table", so that every consumer can enjoy the freshest rice.

Open a new era of mobile rice fragrance
Learn more about the innovative rice truck concept and how it has changed the traditional rice delivery model. From the initial idea to the actual operation, understand the entrepreneurial story behind and the revolutionary changes brought about. We will reveal how the team overcame various challenges and finally realized the dream of allowing consumers to enjoy fresh rice anytime, anywhere.
it all began with a group of young people with dreams, they found in the inspection of the market when the existing logistics system in the delivery of fresh food, especially cereal crops shortcomings. So decided to independently develop a set of specialized services in such goods circulation channels of technology platform-rice truck came into being. Through continuous testing and improvement of design schemes, and cooperation with a number of well-known agricultural science and technology companies to introduce advanced equipment and facilities, an efficient transportation network covering major cities across the country has been gradually built. Nowadays, no matter where you are, just tap the mobile phone screen to place an order, and you can harvest a good taste from nature in the shortest time.
The Power Behind Efficient Transportation
Focuses on robust logistics networks and technology platforms that support rice truck operations. Explain in detail the design characteristics of special vehicles, advanced refrigeration and preservation technology and the functional advantages of intelligent scheduling systems. Through a series of specific cases to show how these advanced technologies can improve the efficiency of distribution and service quality, to ensure that every single goods can be delivered to the destination on time and according to the quality.
in order to ensure that each batch of products to reach the hands of users still maintain the state just harvested, research and development personnel pay special attention to the research and application of cold chain management links. Not only is it equipped with a constant temperature control compartment to maintain a suitable temperature range (about 15°C), but it is also equipped with real-time monitoring instruments to grasp the trend of internal changes in time. Coupled with GPS navigation-assisted path planning and AI algorithm to predict road condition changes and other functions, the transportation time and cost loss are greatly shortened. At the same time, the optimal route recommend mechanism formed based on big data analysis also plays an important role, making each trip arrangement more reasonable and scientific, thus improving the overall service level satisfaction.
Strict selection of rice, quality assurance
Analyze the high standards and rigorous processes of rice trucks in supply chain management. Introduce the selection criteria and cooperation mode of partners, including establishing long-term cooperative relations with local farmers' cooperatives to ensure the safety and reliability of the source ingredients; at the same time, it emphasizes strict quality inspection links, monitoring the whole process from the field to the table, only to give customers the best food experience.
As a responsible brand, we know that only the choice of high-quality raw materials can produce excellent export taste of goods. For this reason, an extremely strict requirement threshold has been set up in the stage of selecting suppliers: one must have a legal business qualification certificate and pass the ISO certification audit procedure before being included in the consideration list; For those who have reached a cooperation agreement, they will regularly send commissioners to inspect the operation status of the production base on the spot and take samples for testing, evaluation, scoring and ranking publicity. In addition, it is worth mentioning that in order to better safeguard the interests of farmers and achieve a mutually beneficial and win-win situation, the two sides will also sign a guaranteed purchase agreement to clearly stipulate that the minimum price bottom line will not be affected by market price fluctuations, so as to encourage more people to invest in eco-friendly agricultural production activities to create greater value and return to the public.
Flexible response to various needs
Discuss the ability of different service options built into rice trucks to meet diverse customer needs. Specific examples of regular subscription plans for ordinary household users, one-stop procurement solutions for corporate canteens, and bulk supply contracts for large supermarkets or catering institutions are illustrated. In addition, seasonal promotions and other value-added services were introduced to further enhance the competitive strength of the service platform.
Considering that different groups of people have different habits and preferences tend to vary greatly, we have established a basic principle at the beginning of the development of marketing strategies, that is, as much as possible to provide more diverse choice space for customers to make their own decisions. For example, four periodic subscription packages are available for individual consumers to choose from, for example, during the week, month, season and year. A special customized menu is set up for the unit's collective dining place to allow customers to specify the variety, specification, quantity and other content items. For chain store merchants, they can apply to become VIP members to enjoy exclusive discount and preferential treatment plus additional welfare benefits such as sample bags of trial products. In addition, when important holidays come, colorful theme celebration events will be planned, such as the push of the list of necessary delicacies for the Spring Festival reunion dinner, the video recording and release of the Mid-Autumn Festival moon cake DIY tutorial, etc. to attract attention, stimulate interest and enthusiasm for participation.
Green travel, environmental protection priority
Describe the company's efforts in sustainable development, especially in reducing carbon emissions and supporting the contribution of specific measures to the circular economy. For example, the promotion of electric vehicles for urban short-distance delivery, the use of recyclable packaging materials to reduce waste and other practical actions. This is not only a manifestation of environmental responsibility, but also reflects the company's long-term planning for future development and social responsibility.
Adhering to the concept of low-carbon life, we are committed to finding a way to achieve both economic benefits and environmental protection. First of all, starting with the construction of hardware facilities, a batch of energy-saving and environment-friendly new energy vehicles have been introduced to replace the original fuel vehicles to carry out daily dispatch tasks. The second is to optimize the layout design of the warehouse management system, make full use of idle materials, prolong the service life and reduce costs. Finally, we should strengthen the education and publicity of employees' awareness of energy conservation and emission reduction to guide everyone to consciously develop good behavior habits and jointly create a harmonious and livable ecological environment. In short, the belief that "green water and green mountains are golden mountains and silver mountains" is deeply rooted in the hearts of every member and guides us in the direction of never stopping.
User Testimonial: A satisfied smile is the best proof.
Share real customer evaluations and usage experiences from all over the country, and record the changes and touching moments that have taken place due to rice trucks. Whether it is families in remote mountainous areas who have finally eaten rice at ease, or busy office workers no longer have to worry about buying rice, every story demonstrates the heart-warming power of this service.
an old woman living in the suburbs of Beijing told us: "it used to be very inconvenient to go far away to buy rice and easy to buy fake and inferior products. now it's better to have someone delivered to the door every month, which is both worry-free and peace of mind." Another young girl working in Shanghai said with emotion: "I am usually too busy at work to worry about family chores since